Get your tickets now for an exclusive opportunity to hear Didit CEO Kevin Lee discuss, ‘The Next Generation of Cause Marketing, from (RED) to Red-Noses, Celebrities to Corporations,’ as part of the Fair Media Council’s highly-acclaimed, fifth annual Summer Social Media Boot Camp on Friday, July 10, 2015 at Briarcliffe College, Bethpage, N.Y.
Lee’s presentation is a highlight of the half-day event, which also features social media thought 
leader Steve Rubel, executive vice president of global strategies and insights for Edelman, discussing emerging trends and what’s next in the rapidly changing industry that impacts how organizations connect with their audiences and customers.
Panel discussions include social media experts discussing, ‘Leveling the Playing Field: Creating a Digital Presence That Rivals The World’s Biggest Brands,’ a topic of particular interest to nonprofits, startups and small businesses; while ‘Inside Secrets: Creating a Community of Brand Ambassadors to Attract, Engage & Retain an Audience’ will provide tips and techniques to improve an organization’s customer service, branding, marketing and community outreach.
A dress code of shorts and flip flops helps create a relaxed atmosphere for participants to network, learn and share ideas, advice and experience.
“One of the great things about this event is the audience plays a major role,” said Fair Media Council CEO Jaci Clement. “This is a highly interactive, engaging environment where people seek answers to real workplace challenges. We’re fortunate to be able to provide the platform for businesses and nonprofits to improve their social media skills, and thankful for the support of industry leaders like Kevin Lee and Steve Rubel to make it happen.”
To date, FMC Summer Social Media Boot Camp is sponsored by Briarcliffe College, Hofstra University and the global accounting firm, WeiserMazars LLP. “As a 501c3 nonprofit, FMC’s work relies on the generosity of community leaders and corporate champions to provide us with the resources to put on special events and perform our day-to-day work,” said Clement. “We’re deeply indebted to our sponsors, and actively seeking new supporters.”
FMC Summer Social Media Boot Camp is Friday, July 10 at Briarcliffe College, Bethpage, N.Y. Street address for GPS purposes is 1055 Stewart Ave., 11714. The event begins at 7.30 a.m and ends at 12 noon. Continental breakfast and refreshments are by Panera Catering.
Tickets, sponsorships and exhibit opportunities — plus the updated program — are all available at https://www.fairmediacouncil.org/fmc-summer-social-media-boot-camp/.
To contact FMC, call 516-224-1860, ext. 1 or email info@fairmediacouncil.org.
ABOUT FEATURED SPEAKER KEVIN LEE
Kevin Lee is CEO of Mineola-basedd Didit.com a leading digital marketing firm and founder of We-Care.com which has generated over $8 million for nonprofits through cause marketing. With 21 years of digital marketing experience, 4 books, over 545 speaking engagements, and over 780 columns in trade publications, Lee is clearly a leading Digital Marketing pioneer.
As an industry thought-leader, founding member of the SEMPO.org board and current eMarketing Association board member, Lee educates marketers on the benefits of a unified digital strategy that encompasses SEO, Social, Content, Advertising and other forms of digital media. His passion for digital marketing is contagious. Since founding Didit in 1996, he is proud to have a team that has grown Didit into leading digital agency through several acquisitions and organic growth to the point where the team handles a diverse set of clients across industries from the Fortune 500 to startups and mid-sized businesses.
Lee is the inventor of the technologies Didit uses to assure client success and We-Care.com’s platforms including Sweeps4aCause.com a conversion enhancement system for marketers that improves effectiveness of marketing campaigns while simultaneously helping nonprofits.
Lee earned his Yale MBA in 1992.
ABOUT FEATURED SPEAKER STEVE RUBEL
Steve Rubel is EVP/Global Strategy and Insights for Edelman – the world’s largest independent public relations firm. In this role, Rubel studies the future of media and works across the firm’s practices and geographies to help clients unify their communications strategies across traditional, emerging, owned and social channels.
In addition, Rubel also acts as a highly visible Edelman thought leader and writer on media, technology and digital culture. He speaks dozens of times each year around the world and appears frequently in the press. In addition he actively shares his observations and insights through his blog, his monthly Advertising Age column and on Twitter where he is followed by more than 60,000.
Rubel has been named to several prestigious lists, including: PR Week’s 40 Under 40 and The Forbes.com Web Celeb 25.
ABOUT FAIR MEDIA COUNCIL
The Fair Media Council is a 501 c3 nonprofit organization, founded in 1979, with the mission to
create a media savvy public. As one of the oldest and most successful media watchdog organizations in the United States, FMC advocates for quality local news as vital and necessary to maintaining quality-of-life standards in our communities. Businesses and nonprofits are eligible to join FMC.