Best in Social Media

Public Awareness Campaign

Currents Clips by New York Sea Grant

Paul C. Focazio, Communications Manager
Ryan Strother, Freelance Writer/Video Editor

Launched in mid-2019, “Currents Clips” is a series of one- to two-minute videos that immerses New York Sea Grant’s (NYSG) Web site visitors, social media followers and NY Coastlines e-newsletter subscribers into the program’s coastal research, extension and education stories.

See the work:

How Sea Grant Benefits You in 2019 (1:12): https://youtu.be/Vp6vKgXtrpI

Boosting Long Island’s Blue Economy (1:16): https://youtu.be/5k7___QvaM4

Addressing Coastal Balloon Debris (1:34): https://youtu.be/wQIh78hl68s

Public Service Campaign

Breaking Bread at Long Island Cares

Paule T. Pachter, Chief Executive Officer
Kim Crawford, Digital Content and Marketing Manager

Breaking Bread airs twice each month on the Long Island Cares’ YouTube channel. The 15-minute interview/talk show highlights the work of the regional food bank, and exposes issues of importance to the human services community on Long Island. 

See the work:

https://www.youtube.com/watch?v=ZU0Oc80RJHo&t=23s

https://www.youtube.com/watch?v=vnTmNawOKrY&t=337s

Best Use of Social Media by Nonprofit

#HofGradXX by Hofstra University

Melissa Connolly, Vice President, University Relations
Karla Schuster, Assistant Vice President, University Relations
Carley Weinstein, Executive Producer and Director of Digital Content, University Relations
Ginny Greenberg, Director of Public Relations, University Relations
Neena Samuel, Associate Director of Public Relations, University Relations
Debra Cohen, Content Producer, University Relations
Colin Sullivan, Director of Communications, Division of Student Affairs

The goal of Hofstra’s #HofGradXX campaign is to engage the campus community, celebrate our graduates and to provide them with an opportunity to express their gratitude to those who have helped make their Hofstra experience special.

See the work:

https://www.youtube.com/watch?v=v5y9wSDYIy4

https://www.youtube.com/watch?v=lry9A1JLe20&feature=emb_title

https://www.youtube.com/watch?v=gYgp7-2OXm4

Best Overall Campaign

In and Around Queens Campaign by St. John's University

Host: Kristen Greto, Social Media Assistant
Producer: Cherrelle Nicholson, Social Media Manager
Editor: Nick Boffardi, Video Producer

The St. John’s digital team is on a mission to find the best go-to spots for our Johnnies in and around Queens. 

See the work:

https://www.youtube.com/watch?v=cStUinudd-Q&list=PLXL9CrEeaO8uzbkA7rTUDKlGKcoK50Ca0

https://www.instagram.com/tv/B3-2T87hAUX/

https://twitter.com/search?q=InAndAroundSJU&src=typed_query&f=live

Best Use of Instagram

Father's Day Reflections by GreaterMoriches.com

Carl Corry, Executive Editor

Katherine Hoey, Reporter

GreaterMoriches.com set out to ask people in Moriches and Center Moriches about their experiences with their fathers and father figures and tell compelling, enlightening stories tied to interesting images.

See the work:

https://www.instagram.com/p/ByxkquwHhv3/?utm_source=ig_web_copy_link

https://www.instagram.com/p/ByyKU-pnUYp/?utm_source=ig_web_copy_link

https://www.instagram.com/p/Byyap2rnsV4/?utm_source=ig_web_copy_link

Health & Welfare Campaign - Podcast

New Perspectives on Pancreas Cancer for Northwell Health

David North and Andre Doughty – David North Media

Listen to the podcast

 

July 29, 2019