The News Conference
Tuesday, Dec. 3, 8 a.m. - 4 p.m., The Garden City Hotel. (Doors open at 7.30 a.m)
Advanced registration required.
FMC's annual conference is the largest event in the country to bring the news media and public together for a day of open dialogue, mutual understanding & relationship building. Meet local, regional and national news media taking part in a day designed to increase your media savvy.
At the Protiviti Breakfast, go inside the news with ProPublica President Richard Tofel, BuzzFeed News Editor in Chief Ben Smith & Sree Sreenivasan, Loeb Visiting Professor of Digital Innovation, Stony Brook University, as we chat about the state of the news media & how it's working to earn your trust.
Our luncheon features CNN's John Avlon & Margaret Hoover in a chat about politics, media ... and how they maintain a happy marriage despite opposing political viewpoints.
Plus, 12 panel discussions, networking breaks, story pitching and exhibitors.
Breakfast Town Hall Forum Sponsored by Protiviti at 8 a.m. in the Grand Ballroom
Luncheon & Fireside Chat on Media & Politics at 12.15 p.m. in the Grand Ballroom
12 Panel Discussions Designed to Increase Your Media Savvy in a Media-Driven World
Track A: News Issues
Gain Insight on What Makes Headlines & How Newsroom Decisions are Made
Moderator:
Terry Lynam, Senior Vice President & Chief Public Relations Officer, Northwell Health & Senior Vice President, Board of Directors, Fair Media Council
Session I: 9.30 a.m. - 10.45 a.m.
Get an insider’s view of how what’s in the headlines got there.
Panelists:
Michael Calderone, Senior Media Reporter, Politico
Richard Galant, Managing Editor, Opinion, CNN
Don Hudson, Senior Assistant Managing Editor, Newsday
Tim Scheld, News & Programming Director, WCBS Newsradio 880
Moderator:
James N. Kinney, Senior Advisor, Mazars USA & Chair, Board of Directors, Fair Media Council
2A: Behind the Coverage: MONEY, POWER & POLITICS
Session II: 11 a.m. - 12.15 p.m.
Get an insider’s view of how what’s in the headlines got there.
Panelists:
Carol D’Auria, Reporter/Anchor, 1010WINS
Reg Gale, Deputy Managing Editor, Bloomberg News
Ben Max, Executive Editor, Gotham Gazette
Harry Siegel, Senior Editor, The Daily Beast; Columnist, New York Daily News, & Host, FAQ NYC
Moderator:
Joe Calderone, Senior Vice President, Corporate Communications & Development, Mount Sinai South Nassau & Member, Board of Directors, Fair Media Council
3A: Behind the Coverage: RACE, RELIGION & pOLITICS
Session III: 2-3.30 p.m.
Get an insider’s view of how what’s in the headlines got there.
Panelists:
Michael D. Dawidziak, Founder & President, Strategic Planning Systems, Inc.
Robert A. George, Editorial Writer, New York Daily News
Paul Moses, Contributing Writer, Commonweal Magazine & former City Editor & Religion Writer, Newsday
Track B: Inside the News
Gain Understanding of the News Process
Moderator:
Mark Lukasiewicz, Dean, Lawrence Herbert School of Communication, Hofstra University
1b: News & the millennial generation
Session I: 9.30 a.m. - 10.45 a.m.
It’s a generation that uses news differently. Find out what that means for your efforts to get their attention.
Panelists:
Subrata De, Executive Producer, Showrunner & CO-Creator, VICE Investigates
Starr Fuentes, Student, Five Towns College
Diane Masciale, Vice President & General Manager, WLIW/WNET & Co-Executive in Charge, All Arts
Moderator:
Jeffrey L. Reynolds, Ph.D., President & CEO, Family & Children’s Association
2B: establishing relationships with the news media
Session II: 11 a.m. - 12.15 p.m.
If you want to get into the news, this is what you need to know to fast track your way to becoming a trusted source.
Panelists:
Aisha Al-Muslim, Reporter, The Wall Street Journal
Jamie Herzlich, Small Business Columnist, Newsday
Victoria Schneps, CEO & Publisher, Schneps Communications
David Winzelberg, Reporter, Long Island Business News
Moderator:
Kevin McCrudden, President, Motivate America
3B: Challenges of managing a brand in an ‘always on’ world
Session III: 2-3.30 p.m.
A public relations crisis can happen at any moment. What’s worse: It could be nothing more than a false allegation. Here’s how to be prepared.
Panelists:
Stephanie Caro, Senior Director, Corporate Communications, Canon Solutions America, Inc.
Errol Cockfield, Senior Vice President, Communications, MSNBC
Abbey Collins, Chief Communications Officer, MTA
Track C: Capacity Building
Improve Media Outreach Efforts & Expand Media Relations Skill Sets
Introduction:
Patricia Kitchen, social media doctor & former reporter, Newsday
1c: Fine-tuning your social media (intermediate to advanced workshop)
Session I: 9.30 a.m. - 10.45 a.m.
Because social media is always changing and there’s always a better, more efficient way to do it.
Please arrived prepared, as described on the right.
Presenter:
Sree Sreenivasan, Loeb Visiting Professor, Digital Innovation, Stony Brook University, former Chief Digital Officer, City of New York & Metropolitan Museum of Art. Named by Fast Company as one of the 100 Most Creative People in Business
To prepare for this workshop: download the LinkedIn app on your phone. Be ready to ask questions and take lots of notes. Also please read the following:
- http://bit.ly/nyt2017
- http://bit.ly/sreetips2019
- http://bit.ly/careerspost
- http://bit.ly/careersthread
Moderator:
David North, Multimedia Journalist
2C: the changing face of media relations
Session II: 11 a.m. - 12.15 p.m.
What you need to know, right now.
Panelists:
Greg Galant, CEO, Muck Rack
Sophia Hall, Reporter, WCBS 880 Newsradio
Peter Himler, Founder, Flatiron Communications
Carolyn Levin, Media Attorney & Professor, Of Counsel, Miller Korzenik Sommers Rayman LLP
Moderator:
Cecilia Dowd, Broadcast Journalist
3C: Ultimate Check List: Creating a Modern Media Relations Plan
Session III: 2-3.30 p.m.
It’s a multimedia world. Are you prepared to what that means for media relations today and tomorrow?
Panelists:
Tim Bolger, Editor in Chief, Long Island Press
Jody Fisher, Vice President, Public Relations, Austin Williams
Victor Ramos, Special Writer, Newsday
Stacey Sweet, Executive Producer & Host, Life is Sweet TV
Track D: Hyperlocal News Coverage
Keys to Securing News Coverage in Your Backyard: Long Island
Moderator:
Christopher Wright, Global Leader – Business Performance Improvement Solution, Protiviti & Member, Board of Directors, Fair Media Council
1D: Navigating Today’s New Local News Landscape
Session I: 9.30 a.m. - 10.45 a.m.
The news landscape continues to fragment, making it harder to get the public’s attention. Find out what that means for having your voice heard on Long Island.
Panelists:
Carl Corry, Journalism Instructor, Suffolk County Community College & Executive Editor, GreaterMoriches
Adina Genn, Law & Government Reporter, Long Island Business News
Warren St. John, President, Patch.com
Randal Stanley, News Operations Vice President, News12
Moderator:
Katherine Heaviside, President, Epoch 5 Public Relations
2D: how to pitch news stories the media can actually use
Session II: 11 a.m. - 12.15 p.m.
Becoming part of the public conversation is important, but not easy. Learn from the pros.
Panelists
Marla Diamond, Anchor & News Reporter, WCBS Newsradio 880
Joe Dowd, Editor & Associate Publisher, Long Island Business News
Jodi Goldberg, Reporter, WNYW/FOX 5
James Madore, Economics Writer, Newsday
Terry Sheridan, News Director, WSHU Public Radio
Moderator:
Drew Scott, broadcast journalist and former anchor, News 12 Long Island
3D: emerging voices: online-only news outlets
Session III: 2-3.30 p.m.
The public wants news as fast and as fresh as possible. That’s why printed newspapers are declining, but online readership is increasing.
Panelists:
Ryan Bonner, Regional Editor, Long Island/Hudson Valley. Patch.com
Denise Civiletti, Editor & Publisher, RiverheadLOCAL
Carl Corry, Journalism Instructor, Suffolk County Community College & Executive Editor, GreaterMoriches
Pam Robinson, Publisher, Huntingtonnow.com
How to Choose a Track: Track A is designed for senior-level managers seeking national-to-regional news understanding and networking opportunities. Track B is for hands-on practitioners to take their work to the next level. Track C is for nonprofit organizations and in-house media relations staff seeking best practices and advice. Track D is designed to explain how changes in local news impact outreach by community organizations.
Certification
Completion of attendance at The News Conference: Real & Powerful earns attendees professional development certification from the Fair Media Council in one of three categories:
Communications Leadership (Track A & B)
Communications Strategy (Track C & D)
Communications Management (Mixed Sessions)
Location & Venue
Location
The Garden City Hotel
GPS: 45 7th St., Garden City, N.Y. 11530
Driving? Plenty of onsite parking.
Mass Transit: Directly across the street from the LIRR Garden City Station
Avoid the morning traffic: Spend Monday, Dec. 2 at the hotel at a special rate! See details below.
Event Details
Advanced registration required.
Check in begins at 7.30 am.
Breakfast program starts at 8 am.
Business attire recommended.
Bring plenty of business cards.
Questions? Contact info@fairmediacouncil.org
You're invited to join the media savvy.
get involved today.
